--- title: | Angela Wallace description: Angela is a cross-border retail and distribution strategist helping beauty, personal care, and wellness brands turn product momentum into real USA retail traction. She specializes in guiding early-stage founders through the complexity of wholesale, from positioning and buyer readiness to account strategy, sales assets, and launch support, with a focus on helping them scale without losing sight of the work they do best. In 2026, she helped land Striking and Strong into H-E-B’s scalp care assortment in Texas, and Central Market. She's now expanding that approach through Broker Buffer, a curated membership and sales service program designed for a small cohort of founders who want expert support, practical tools, and direct access to broker strategy that moves the needle. --- [Skip to content](https://www.brokerbuffer.com/angela-wallace-impact-agency-blog/author/angela-wallace#main-content) ![](https://www.brokerbuffer.com/hs-fs/hubfs/Broker%20Buffer%20logo%20simple.png?width=3000&height=3000&name=Broker%20Buffer%20logo%20simple.png)Homepage - [Blog](https://www.brokerbuffer.com/angela-wallace-impact-agency-blog) - [CPG Book Club](https://www.brokerbuffer.com/cpgbookclub) [Get started](https://www.brokerbuffer.com/program) - [Blog](https://www.brokerbuffer.com/angela-wallace-impact-agency-blog) - [CPG Book Club](https://www.brokerbuffer.com/cpgbookclub) [Get started](https://www.brokerbuffer.com/program) # Angela Wallace Impact Agency blog A brief introductory description of your blog and the topics covered at a high level. Just one or two sentences should be just right. [![](https://www.brokerbuffer.com/hs-fs/hubfs/Broker%20Buffer%20logo%20simple.png?width=3000&height=3000&name=Broker%20Buffer%20logo%20simple.png)](https://www.brokerbuffer.com/) - [Blog](https://www.brokerbuffer.com/angela-wallace-impact-agency-blog) - [CPG Book Club](https://www.brokerbuffer.com/cpgbookclub) --- Privacy Policy · Legal · [AI Policy](https://docs.google.com/document/d/12mSIOCgPMiLgrS6U2VcozqZd2Z9y9Voom_3X-yad5kk/edit?usp=sharing) © 2026. All rights reserved. Broker Buffer uses AI tools in limited ways to support drafting, design, and organization. All outward-facing written content is human-reviewed, all people shown in our materials are authentic human images, and AI is never used to generate or manipulate images of Angela or any real person.